Client
LNKLN – independent brand of bags and accessories focused on sustainability, functionality, and high-quality design.
Objective
Transform the brand’s visual identity and online presence, producing engaging content and aligning with the brand's ethos of sustainability and reliability.
Deliverables
Fashion & product photography, e-commerce website, product & merchandise design, social media creatives, targeted ads, marketing and event collateral.
Overview
As Creative Director for LNKLN, I led the development of the brand’s identity, transforming its online presence and producing content that captured the brand's artsy yet functional design ethos. This included directing fashion and product photography, launching an e-commerce platform, and curating a social media strategy. Under my direction, the brand saw a threefold increase in profits and established a unique position within Saint Petersburg’s accessory market.
